Home>Head to Head>Direct Energy vs Southern Federal Power
Back to All ProvidersRates last checked: October 22, 2026
Direct Energy
vs
Southern Federal Power

Direct Energy vs Southern Federal Power: Texas Electricity Head-to-Head

Direct Energy offers 36 plans starting at 13.3c/kWh while Southern Federal Power has 28 plans from 8.6c/kWh across all 6 Texas TDU service areas. Here is how their rates, terms, renewable options, and fees compare.

Direct Energy
Southern Federal Power
36
Total Plans
28
13.3c
Lowest Rate
at 1,000 kWh
8.6c
16.1c
Average Rate
at 1,000 kWh
12.3c
5.7c
Rate Spread
max minus min
6.9c
12-36 mo
Term Range
1-36 mo
0 (0%)
100% Renewable
plan count
0 (0%)
2
Solar Buyback Plans
0
0
Time-of-Use Plans
0
0
Prepaid Plans
0
$150 - $395 (mixed fee types)
Cancellation Fee
$99 - $249
6 of 6
Service Areas
of 6 TDUs
6 of 6

Rate Curve Comparison

Direct Energy Southern Federal PowerBest available rate at each usage level
8c10c12c14c500 kWh1,000 kWh2,000 kWhMonthly Usage11.9c13.3c12.9c9.5c8.6c8.2c
Rate Curve Winner: Southern Federal Power

Lowest average rate across all usage levels (8.8c/kWh vs 12.7c/kWh). Consistent pricing regardless of how much electricity you use.

Shows the best available all-in rate from each provider at 500, 1,000, and 2,000 kWh usage levels. The best plan may differ at each tier.

Best Plan Per Term Length

TermDirect Energy Best PlanRateFeeSouthern Federal Power Best PlanRateFeeWinner
6 MonthN/AN/AN/A Variable AdvantageEFL8.6cNoneSouthern Federal Power
12 MonthAutopay Texas 12EFL13.3c$150 flatSoFed Easy Out Fixed - 8EFL10.9c$99 flatSouthern Federal Power
24 MonthAutopay Texas 24EFL13.6c$295 flatSoFed Easy Out Fixed - 15EFL12.1c$99 flatSouthern Federal Power
36 MonthAutopay Texas 36EFL14.1c$395 flatSoFed Better Rate - 36EFL13.0c$249 flatSouthern Federal Power

Plan Type Breakdown

Direct Energy

Fixed Rate36 plans (13.3c - 19.0c)
Variable Rate0 plans
Time-of-Use0 plans
Prepaid0 plans
100% Renewable0 plans

Southern Federal Power

Fixed Rate23 plans (10.9c - 15.5c)
Variable Rate5 plans
Time-of-Use0 plans
Prepaid0 plans
100% Renewable0 plans

Cancellation Fee Comparison

Direct Energy

Flat Fee Plans36 plans
Per-Month-Remaining Plans0 plans
Average Fee$235.14
No-Fee Plans0 plans (0%)
Fee Range$150 - $395 (mixed fee types)

Southern Federal Power

Flat Fee Plans23 plans
Per-Month-Remaining Plans0 plans
Average Fee$131.61
No-Fee Plans5 plans (18%)
Fee Range$99 - $249

Renewable Energy Deep Dive

Direct Energy

100% Renewable Plans0 plans (0%)
Partial / Non-Renewable36 plans
Avg Renewable RateN/A
Avg Overall Rate16.1c
Green PremiumN/A

Southern Federal Power

100% Renewable Plans0 plans (0%)
Partial / Non-Renewable28 plans
Avg Renewable RateN/A
Avg Overall Rate12.3c
Green PremiumN/A

Full Plan Tables

or

Direct Energy (0 plans)

No plans available in this service area.

Southern Federal Power (0 plans)

No plans available in this service area.

Which Provider Fits You Better?

Looking for the Lowest Rate?

Better fit: Southern Federal Power

Southern Federal Power has the lower advertised rate at 8.6c/kWh (1,000 kWh usage), compared to 13.3c/kWh.

Want a Long-Term Price Lock?

Better fit: Southern Federal Power

Southern Federal Power has the better option for locking in a rate on a 24-month or longer contract.

Need Flexibility?

Better fit: Southern Federal Power

Southern Federal Power has more flexible cancellation terms, including short-term or lower-commitment plans.

These rates are based on 1,000 kWh average usage. Your actual savings depend on YOUR usage pattern.

WattTrim analyzes your real Smart Meter data to find the plan that saves you the most - across all providers, not just these two.

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Frequently Asked Questions

Is Direct Energy cheaper than Southern Federal Power?

Based on current plan data, Southern Federal Power has the lower advertised rate, offering plans starting at 8.6c/kWh compared to 13.3c/kWh from the other provider at 1,000 kWh of usage. Your actual cost depends on your usage pattern and the specific plan you choose.

Does Direct Energy offer renewable energy plans compared to Southern Federal Power?

Neither Direct Energy nor Southern Federal Power currently lists any 100% renewable plans in our tracked Texas service areas, though many standard plans include some percentage of renewable content.

What are the cancellation fees for Direct Energy vs Southern Federal Power?

Direct Energy charges $150 - $395 (mixed fee types) on its tracked plans, while Southern Federal Power charges $99 - $249 on its tracked plans. Always review the Electricity Facts Label (EFL) for the exact fee structure before enrolling.

Which provider has more plan options in Texas, Direct Energy or Southern Federal Power?

Direct Energy currently offers more plan options across the Texas TDU areas we track, with 36 plans compared to 28.

Can I switch from Direct Energy to Southern Federal Power?

Yes. Texas is a deregulated electricity market, so you can switch retail electric providers at any time. If you are still under contract with your current provider, check for an early termination fee before switching. New service with either provider typically starts within 1 to 5 business days of enrollment.